Successful people have their own path - TPBank's innovation?

TPBank is a symbol of a miraculous breakthrough thanks to the leadership's direction and vision ahead of its time. From the smallest unit in the system, the bank became one of the top 4 most valuable private banking brands in Vietnam. Identifying technology as a distinct advantage, as a leverage to breakthrough, TPBank made its mark with a series of symbols of Vietnam's digital transformation.

Combining the business philosophy of understanding customers, TPBank creates breakthrough, modern and trendy products to solve customer needs with the key to technology, gradually reaching the top group of Vietnamese banks. Male.

“ReInvent” user experience: trendy, trendy

During the decade since its restructuring, Purple Bank has created revolutions in user experience through its products. With LiveBank 24/7, after launching in 2016, customers can experience depositing/withdrawing money and communicating with tellers via Video Teller Machine technology. After being licensed to pilot eKYC, LiveBank 24/7 brings the experience of opening accounts, opening cards immediately, and receiving cards without having to go to branches or transaction offices. Or recently, with the eCM 3in1 biometric authentication machine, customers can make transactions at the counter without having to bring ID cards and sign documents after registering digital records at the bank.

Recently, within the framework of the Vietnam International Innovation Exhibition 2023, TPBank was honored to be the only unit to be present at the exhibition and create a great attraction at the technology booth of the Ministry of Public Security with The two products leading the digital banking trend are LiveBank 24/7 and "Digital Assistant" eCM. These are two pioneering devices in the banking industry capable of reading citizen identification cards (CCCD) embedded with chips and identifying customers for use in transactions thanks to successful connection with the database of the Ministry of Public Security.
LiveBank 24/7 is equipped with NFC technology that integrates CCCD chip card reading stream and eCM 3in1 with upgraded NFC module so that chip-embedded CCCD can be scanned to authenticate and register digital records at TPBank. With nearly 500 state-of-the-art LiveBank 24/7 automated banks and many 3-in-1 eCM devices at transaction counters, in the near future, TPBank will widely deploy this important feature throughout its digital banking system. . Customers can use chip-embedded CCCD to authenticate and open accounts, use financial services, when transacting at the counter with eCM 3in1 or at any LiveBank 24/7.

An interesting thing is that customers of this bank have long been without any documents and can easily transact with LiveBank 24/7 through biometric authentication, ensuring high safety and security. best. In addition, the gradual transition of traditional transactions to the use of modern technologies, real authentication using biometrics without the need for papers, records, and documents (paperless) not only helps increase convenience and customer service quality, but also demonstrates TPBank's commitment to the goals of environmental protection, green growth and sustainable development.

On the TPBank Mobile application, Purple Bank brings unbelievable money transfer experiences with VoicePay - money transfer by voice, ChatPay - money transfer with text message interface. Recently, ChatPay updated the total calculation feature, helping customers to detail the total amounts transferred to an account, convenient for controlling spending, invoices, and tracking fluctuations.
Not only that, customers can experience traveling to some countries such as Thailand and Cambodia without needing to exchange cash thanks to TPBank's universal QR Code. Customers can make two-way payments in Vietnam or vice versa in tourist countries through the TPBank Mobile application.

In 2018, TPBank applied AI technology to answer customer questions, then continuously upgraded and developed and is now like the "Siri" of banking applications. The bank also applies AI and BigData technology to loan approval and applications on the latest card product Flash 2in1. After 3 months of opening and using the card as a payment card, TPBank will base on the customer's balance and transactions to open the credit card function and grant a limit.

A series of milestones in business activities

After 10 years on the breakthrough journey, TPBank has touched the hearts and received the trust and service of more than 10 million customers. , The bank is one of the effective business units, with indicators such as return on equity (ROE); Capital adequacy ratio (CAR) is always at the top. TPBank has maintained profit growth for 10 consecutive years and is also a bank that focuses on shareholder rights by continuously paying dividends at a high rate.
​Along with innovation and technology-based development, TPBank is one of the units that places great emphasis on risk management. Purple Bank is one of four speculative banks that applied Basel II very early, in May 2019. By early October 2021, TPBank announced the completion of all requirements of Basel III and IFRS 9 (international financial reporting standards. By meeting all requirements of both Basel III and IFRS 9, TPBank became the first and only Vietnamese bank up to that time to simultaneously apply two strict risk management and financial reporting standards in the banking sector worldwide.

According to analysts, it is the pioneering in technology and risk management that has helped TPBank overcome common economic difficulties, such as the Covid-19 pandemic, more easily. And with current platforms, especially leading technology, TPBank is expected to continue to make breakthroughs in the near future.

Recently, TPBank has won a series of awards affirming its reputation and position in the financial market, such as Strongest Bank in Vietnam for 2 consecutive years, top 4 private banking brands with high value. The most valuable bank in Vietnam, the Bank applies the highest international standards by IBM - International Business Magazines…

Most recently, TPBank was honored to receive the prestigious Better Choice Awards 2023 with the Innovative Choice Awards category awarded by the National Center for Innovation and Creativity. This is not only an award recognizing TPBank's digitalization journey, but also demonstrates its commitment to constantly strive to improve and apply the most modern technology to bring customers state-of-the-art products/services. Not only always promoting security and convenience, Purple Bank brings trendy, futuristic experiences to customers, different from the rest of the financial industry.