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News

TPBank Visa card sales growth is three times higher than the market average.

13/12/2023

TPBank Visa card transaction sales in general and foreign transaction sales of TPBank Visa Signature card in particular have recorded impressive growth compared to the industry average.

In the annual award ceremony of the international card organization Visa, honoring members with outstanding achievements in 2023, Tien Phong Commercial Joint Stock Bank (TPBank) was honored as one of the three leading banks in impressive card transaction sales growth in 2023. TPBank is also the only bank to receive the Visa Leading Bank Award for Impressive Foreign Transaction Sales Growth for its premium TPBank Visa Signature card.

Although there is still one month left in 2023, TPBank’s card sales this year have increased by 71% compared to 2022, three times higher than the market average growth rate of 24%. Specifically, TPBank Visa Signature premium card’s foreign transaction sales growth has reached 180%, three times higher than the market average.

TPBank is the only bank to receive the Visa Leading Bank Award for Impressive Foreign Transaction Sales Growth for its premium TPBank Visa Signature card.

In the card issuance field, TPBank always maintains its position as the leading dynamic digital bank in Vietnam. With the application of advanced technology to facilitate easy card management, along with attractive benefits that match the cardholders’ lifestyle, TPBank’s products have taken impressive steps forward. The two Visa awards for sales growth are the clearest evidence of TPBank’s current market-leading position. This is also a well-deserved achievement for the bank’s efforts in researching, innovating, and developing card products.

The leading trend-setting cards

At the end of 2019, TPBank launched its premium TPBank Visa Signature credit card, making a strong impression as Vietnam’s first card made from solid metal with a mysterious, sophisticated, and luxurious black color. With the desire to accompany customers over time, wherever they go, the card is made of durable SUS stainless steel, with high resistance to corrosion, and tested and certified by Visa/Mastercard/JCB/Amex card organizations to meet international standards.

The TPBank Visa Signature premium credit card is Vietnam’s first card made from solid metal.

In 2022, TPBank continued to introduce high-tech digital card products. These online cards allow for immediate consumption, including the TPBank EVO Visa credit card, the mPlus debit card, and the App TPBank feature that allows for online credit card applications. These products have attracted young, technology-savvy customers to sign up and experience them. With just a few minutes of registration, customers with high credit scores can be issued a credit card that can be used for online shopping immediately. After a few days, the physical credit card will be delivered to the registered address.

In October 2023, “Bank Tím” stirred up the market with the TPBank Visa Flash 2in1 multi-purpose card - integrating an international ATM card and a credit card on the same chip. Initially, the card was issued as an international payment card. After a period of time, based on the customer’s trustworthiness (value and transaction history, deposits in the account…), AI technology combined with big data will automatically grant a credit limit without the need for documents. At that point, customers can flexibly choose the funding source for each transaction with just a few clicks in the banking app.

The Flash 2in1 card attracts customers with its outstanding features and trendy design.

The Flash 2in1 card is also a pre-printed card, issued before identification, so customers can choose from dozens of diverse designs that fit their style. Currently, TPBank has launched a rich collection of designs including the Five Elements series, Slogan Series, U Series, FreEGO, Tarot Series… so that all customers can choose the “suitable” card. After just one minute of identification on the TPBank app with simple QR code scanning and verification steps, the Flash 2in1 card is ready to use for immediate spending.

Upon its launch, Flash 2in1 created a huge buzz on the “Choose Experience, Full TÔI Quality” journey with the Team Tím journey across Vietnam for two months, highlighted by the grand TPBank 2in1 Concert in Ho Chi Minh City.

The technology application along the experience journey with the card

TPBank continuously creates differentiation in the market by applying technology to create convenience throughout the customer’s card experience journey. From opening a card that is 100% digitized online on the TPBank app or TPBank LiveBank 24/7, to easy card management on the TPBank app, the TPBank card experience circle is optimized at every touchpoint with outstanding utilities.

Currently, most card management features of TPBank customers are easily executed on the TPBank app. With just a few simple steps on the app, customers can view statements, pay credit cards, lock and unlock cards conveniently… or borrow money from credit cards, 0% installment payments for shopping transactions with the card in an instant.

TPBank is also one of the pioneering banks to bring fast, secure, and private Apple Pay/Google Pay/Samsung Pay payment experiences to Vietnamese users. All TPBank Visa cardholders can easily add their cards in seconds and spend securely without carrying their physical cards everywhere.

TPBank pioneers bringing Apple Pay/Google Pay/Samsung Pay payment experiences to Vietnamese users.

Benefits for cardholders

In addition to investing in design and technology for card management, TPBank also attracts customers with a series of benefits that understand the needs of cardholders and contribute significantly to increasing revenue for these products.

For high-end customers who have a trendy lifestyle and often work and travel around the world, the TPBank Visa Signature credit card offers extremely attractive benefits such as the lowest foreign exchange conversion fee in the market, 0.95%; unlimited use at over 1,100 global lounges; unlimited cash-back for all domestic transactions with 0.5% of transaction value; and global travel insurance of up to VND 10.5 billion.

For customers who love cashback, TPBank credit cards are an unmissable choice. Currently, TPBank has many credit card products with attractive cashback rates in many fields for customers to choose from. When customers first open a credit card, TPBank gives away a cashback offer of VND 100,000 for three transactions of VND 300,000 or more within the first 60 days of opening the card. When paying through Apple Pay, TPBank cardholders receive a cashback offer of VND 100,000 for their first Apple Pay payment transaction of VND 300,000 or more.

Especially, customers also remember the TPBank credit card for outstanding dining benefits such as the Buffet Deal promotion from famous restaurants… or a long-lasting 10% discount at over 200 largest Korean restaurants in Vietnam. For travel enthusiasts, TPBank also offers year-round benefits.

With the newly launched Flash 2in1 card, customers will receive double benefits, including both point accumulation and cashback. When spending from the payment account, customers earn unlimited points. When spending from the credit limit, customers receive up to 10% cashback. With the creative 2-in-1 combination, bringing a super-convenient spending experience for customers, the launch of the Flash 2in1 card has truly become a boost for TPBank in the lively financial market at the end of the year.

In addition to direct benefits in various fields, young TPBank customers are also attracted by a series of point accumulation programs for gifts on the TPBank app in the form of games and transaction challenges. The gift collections with stylish designs are also an important factor in attracting young customers

Currently, depending on the card design, customers can open a Flash 2in1 card in just a “flash” at any TPBank transaction office/branch or on the TPBank website. Check out the Flash 2in1 card product details here: https://tpb.vn/chon-trai-nghiem-tron-chat-toi 
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