TPBank is continuously recognized as an excellent digital bank by prestigious domestic and international organizations

A series of consecutive awards from The Asian Banker, IDG Vietnam and AIBP have affirmed the prestige and success of purple bank in comprehensive digital transformation, developing a synchronous and friendly digital banking ecosystem. and satisfy all customer needs.

Continuously on the past 24 and 25 March, TPBank was honored to receive many prestigious domestic and international awards, a worthy achievement for a thorough strategy in development and innovation based on the understanding customers and especially an excellent digital platform. The Asian Banker, the leading prestigious magazine in the field of finance and banking in Asia, recognized TPBank as the best digital bank and digital ecosystem in Vietnam. IDG Vietnam - a member of IDG International Data Group, also highly appreciated TPBank in 3 award categories: Typical retail bank, Typical digital transformation bank, Bank with products/services At the same time, AIBP - a consulting firm on growth initiatives based in Singapore also awarded TPBank the Innovative Enterprise Award.

After many rounds of appraisal and comparison with other banks in the region, The Asian Banker Research Director, Mr. Mobasher Kazmi praised TPBank's long-term vision and digital banking development strategy, especially especially the investment in the digital ecosystem. “TPBank has shown significant strides in the digital journey by owning an ecosystem with a comprehensive range of products and services that are customer-centric, responsive to needs based on style. customers' lives and habits."

Photo: Mr. Dinh Van Chien - Deputy General Director of TPBank received The Asian Banker Award

Proactively anticipating future trends, TPBank focuses on new technology platforms, builds big data warehouses and applies data analysis capabilities to the digitalization journey, to always be "one step ahead of the market". about digital conversion. TPBank applies digital creativity from the foundation layer such as artificial intelligence (AI), machine learning (Machine Learning), big data (Big Data), cloud computing (Cloud Computing) to the solution layer such as biological identification. biometrics, character recognition and automation with robots. In the product-service layer, TPBank continues to build and bring to customers the most comprehensive financial-banking product ecosystem for the digital era, where financial and transaction solutions are "tailored". according to the habits and needs of each individual user. TPBank's digital services segment in 2021 accounted for 93% of total transactions, with the average service value increasing by 250% per month compared to 2020. This achievement has continued to create a solid foundation for the journey. future development, where TPBank reaches its peak, affirming its position as the Bank of the Digital Age.

IDG Vietnam also highly appreciates TPBank when at the same time giving TPBank 3 prestigious awards. This is an annual award organized by IDG Vietnam in collaboration with the Vietnam Banks Association with the goal of finding and honoring banks with innovative products and services during the year, with achievements in digital transformation, contributing to the success of the banking system. part to improve the efficiency of retail operations in particular and banking operations in general. In particular, this is the third year in a row that Purple Bank has received the Outstanding Digital Transformation Bank award – a worthy recognition for TPBank's efforts and successes in recent years.

Mr. Nguyen Hung, General Director of TPBank shared: “TPBank continuously innovates thinking, proactively creates, cooperates with the world's leading technology companies to deploy secure multi-channel digital platform projects. , efficient and sustainable, flexible in terms of scale to match the development and expansion orientation of the bank in the future. The bank focuses on building breakthrough products that bring the best experiences to customers. TPBank's massive ecosystem can serve multiple customer requests at the same time, demonstrating the consistency and synchronization of customer experience across all transaction channels. We have now entered phase 2 of Digital Innovation.”

Photo: TPBank's representative received the IDG Vietnam award

A product of TPBank called Nickname/Shopname also made a special mark when it owned an IDG Vietnam award right after it was launched a few months ago. The product allows customers to turn long strings of account numbers into compact, easy to remember, with their personal brand, shop owners can also use their own store brand name to do it. account number, which is both convenient for customers and increases the brand's prestige, at the same time, the product also has comprehensive support with a strong technology foundation, intelligent and scientific cash flow management. In just the first week, TPBank recorded 25,000 registered customers, of which 80% were new customers. And in just 3 months since its launch, the number of customers using this service has reached 300,000, it is expected that in 2022 it will reach the milestone of 1,300,000 customers using this service.

The strong development of Digital Bank has brought outstanding growth rate to TPBank. The number of opening payment accounts via electronic channels has surpassed traditional channels at the counter, accounting for 80% of new customers each year. The average number of transactions on digital channels has grown by 120% per year, especially during the epidemic season when traditional channels tend to decrease. Transaction value from digital services reaches 55 trillion VND per month, reaching an average of 130% per year, the proportion increases sharply and more than double that of traditional channels in 2021.